House of Hype is an immersive entertainment experience located at Level One of Dubai Mall, in the Fountain Views area. It offers over 100 interactive experiences across 18 themed worlds, blending art, technology, gaming, fashion, and social media content creation. Visitors can explore vibrant environments, engage with digital installations, and create personalized content such as music videos and avatars. The attraction is designed for all ages, making it suitable for families, friends, and creators seeking a unique adventure.